How to engage millennials
If you're looking for a new market for your business next year, it might be time to starting thinking young.
Did you know that by 2020, millennials will be responsible for 30% of retail sales in the United States alone - equating to $1.4 trillion in spending?
Or that 78% of millennials prefer to spend money on desirable experiences over buying something that is reliable?
Or, that 84% of millennials do not trust traditional advertising?
Want to know more? The clever folk at Exponential Marketing (The Cube) put this handy infographic together just in time for end of year planning sessions.