Half price dinner – are you tempted?

First Table founder, Mat Weir

First Table is an early bird dining service that offers diners 50 per cent off the food bill when they book the first table of the night at a participating restaurant. Currently available in 35 cities across Australia, New Zealand and the UK, the self-styled ‘online restaurant discovery service’ will launch in Geelong & The Bellarine next Wednesday, 4 April.

The concept of discounts on meals to entice in new, and hopefully repeat diners, isn’t a new one for the industry, but the application is something fresh.

As the name suggests, the discount is for early diners – one table of early diners per night. The pre-launch press release explains that users pay a $10 fee to make an early booking at a partner restaurant for half price off the total food bill (drinks not included). There’s only one table available each night, and its first in, best fed. The conditions as listed on the website’s FAQs are pretty straightforward and sensible, but should be noted to avoid disappointment or confusion. Things like arriving within a 15-minute window of the booked time, having between 2 and 4 diners, and is dessert included (that’s a yes on dessert, by the way).

If this new idea helps to boost local restaurants, getting diners at tables earlier and potentially opening up second or third sittings, then that’s something to smile about.

“Geelong is going through an explosion of new and exciting restaurant openings and the city features impressive seafood and international cuisine. That’s why we’re launching First Table here — to help foodies discover everything the city has to offer.”

Mat says he wanted to create a system that helped restaurants get evenings off to a good start, and also helped patrons discover and try new restaurants.

“We connect adventurous food lovers with quality restaurants during their quietest times; it’s a win-win solution for both parties.”

So far, the list of participating restaurants in our region include:

  • Fishermen’s Pier
  • Ebony & Ivory
  • Customs House
  • Zebra Bar and Bistro
  • Whyte’s on the Esplanade
  • Pakoraw
  • Beachhouse Barwon Heads
  • Jashn Food of India - Torquay & Pako
  • Zenith Brasserie
  • Leega Korean BBQ
  • At The Heads
  • Tandoori Cuisine & Bar

And, like most new services, there is an additional sweetener offer for the launch, with First Table offering diners who sign up to the website before launch date (4 April) will be given a $5 booking credit - go to www.firsttable.com.au/geelong 

Feature Image Courtesy: Tract Consulting
Website by Red Onion Creative