Sally Fitzgibbons & the rise of the fitpreneur

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Sally Fitzgibbons & the rise of the fitpreneur
A world champion surfer and two-time Ripcurl Pro winner, Sally Fitzgibbons is a serious athlete.
After competing at Bells, Sally stayed in town for business of another kind. Women’s professional surfing is on the rise in a big way around the world, and Sally is building a brand around the exercise, diet and wellness.
Before she launched her new All Australian Beach Body workout at a special live event at Simonds Stadium, we sat down with the surfing champ to talk about starting a business, brand management and using technology to take on the crowded fitness market.

Feature Image Courtesy: Tract Consulting
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